Nigerian sensation Rema has rapidly made a name for himself in the music industry, garnering worldwide acclaim in a short span of time. In a recent interview with Apple Music Africa Now Radio, Rema shared his thoughts on the legacy he hopes to leave behind with his art. He believes that he was chosen as a vessel to make an everlasting imprint on the world, and music is the medium through which he can do that.
“For me, it’s mostly internal, when I hear the voice in my head it’s leading me and I feel like a vessel, to leave a mark in the world. It’s like I’m chosen for it so whether or not I try to run away from it, it’s just what it is.”
Rema has established himself as an artist who values creativity and uniqueness, always aiming to push boundaries and set new standards. His avant-garde fashion choices, fused with his storytelling and branding, have helped him build a loyal following that resonates with his music. “In 50 years to come, people are going to trace a lot of things back to me – songs back to me, fashion style back to me, visuals back to me, a whole bunch. I want to be able to touch all areas of life, but music is like the first rocket. When it detaches, it goes to wherever it needs to go,” says Rema.
Despite being a young artist, Rema has already achieved monumental feats in his career. He became the youngest African artist to sell out the O2 Arena, and his latest EP, RAVAGE, is a testament to his growth and evolution as a musician. However, for Rema, success is not just about dropping hit songs or living a flashy lifestyle. He believes in investing in young creatives, supporting them to bring their crazy ideas to life.
“I’m not just here because I want to drop a banger, make some money, and live a flashy life. I’m supportive of creatives. Everyone wants to create, I feel like a lot of creatives have a place in my journey, so I do as best as possible to reinvest in my career, and in myself.”
Rema’s art is guided by his spirit, and he is determined to make a lasting impact that transcends generations. With his passion and dedication, it’s certain that Rema’s influence in music and fashion will continue to be felt for many years to come.
